With a playful approach to high fashion, Tamu McPherson has risen above the ubiquitous influencer label, successfully transitioning between the roles of photographer, fashion journalist and blogger to authentic media personality.
Born in Jamaica, where she stayed until she was six-years-old, Tamu’s family relocated to New York where she went on to study literature then law. At 29 she moved to Milan and settled, residing there with her husband and son. A stint at Glamour.it saw her progress to become something of a street style pioneer, often working both in front of and behind the lens, spending two years as the title’s editor-in-chief, before concentrating on All The Pretty Birds full time, her own concept which launched in 2008.
She meets The MOD in Paris, bringing a positive, approachable disposition and selecting a series of modest looks. Tamu’s ability to add her signature dose of colour and fun is clear. Frequently laughing and joking, she muses on modern modesty, female inspirations and dressing with personality, plus the ever-changing world of digital fashion media: